企業文化
公司愿景:追求開發、制造、服務方面的卓越表現,成為中國最具競爭力的紡織設備供應商。
Outlook: in pursuit of excellence on R&D, manufacture and service, to be the most competitive textile equipment supplier.
品牌理念:做客戶滿意的產品,做自己滿意的產品。
Brand Idea: to make product satisfactory to both customer and ourselves.
核心價值觀:規則、公平、正直、務實、創新
Core values: well-regulated, fair, honest, pragmatic, innovative
規則、公平、正直:以法律和合同為準則,以公平正直為基礎,恪守職業道德,為客戶提供專業的服務。無論是客戶關系管理還是供應鏈管理,我們都遵從這一原則。我們希望經過多年的打拼,在產品質量上貼上“優質”的標簽,在售后服務上貼上“公平規范”的標簽,在行為規范上貼上“正直的標簽。
Well-regulated, fair, honest: to abide strictly by professional ethics and provide professional service to customer with law and contract as rules, justice and honesty as base. We will always comply with this rule either for customer relationship or for supply chain management. We wish to be marked with “high quality” label on product quality, “fair” label on after-sales service and “honest” label on norm of conduct.
務實:海鷹倡導腳踏實地,反對浮躁虛夸,營造簡單、高效的工作氛圍。任何時候,海鷹都不掩飾自己的問題,坦誠面對、勇敢擔當。
Pragmatic: we initiate to be down-to-earth against fickleness and pretence and to create simple and efficient work environment. We never hide our problem but face without cover and bravely undertake it.
創新:以開放心態鼓勵創新,海鷹需要技術、市場、管理、服務等各個方面的協同改善。只有持續地創新變革,才能成功應對不確定的未來。
Innovative: we courage innovation with open mind, we need improvement on technology, marketing, management and service. We can successfully confront the uncertain future only after constant innovation and reformation. 
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